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    Regulators, area boys threatening businesses – OAAN laments

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    A pathetic phenomenon that, long ago, creeped into Nigeria’s social lexicon is the word area boys. An organised gang of street boys who deal in the extortion of business owners, commercial vehicle drivers, house owners, and passers-by.

    Without being a registered member of any legal institution, they illegitimately collect, among others, rates, fees from innocent Nigerians.

    Currently in the receiving end of their excesses is the Outdoor Advertising Association of Nigeria, OAAN, who has lamented its inability to stop them from invading and diminishing members’ businesses.

    Speaking at its 2022 OAAN Conference, Exhibition and Awards, in Lagos, themed: “OOH at the Edge,” the trio of panelists, namely former Director General, Lagos Chamber of Commerce and Industry, LCCI, Dr. Musa Yusuf; former Resident Electoral Commission of the Independent National Electoral Commission, INEC, Mr. Akinyemi Orebiyi; and President, Advertisers’ Association of Nigeria, ADVAN, Mr. Osamede Uwubanmwen, said the activities of the area boys on its members are evidence of a failed state that is unable to provide security for outdoor advertising practitioners.

    On his part, Mr. Soni Irabor, who was the keynote speaker said: “The biggest challenger to the Out-Of-Home market is none other than the new kid on the block; social media. Although earned and owned media hold their own marketing value, paid social advertising is the surest way to bring in traffic and sales from day one. As of 2021, 75% of Gen Zers and 48% of millennials are making purchasing decisions influenced by social media ads, and in 2020, social media ad spend in the US was valued at $40.3 billion.

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    “Whether it’s a big or small business owner, social media advertising is a must, especially if you want to stand out from the crowd, gain content views and drive more sales. However, as much as social media has a driving force, out of home advertising still has a chance at pushing your business and giving you good marketing.

    “Regulations and government policy towards OOH differ significantly by market and even by city or council, which makes operating across markets difficult. This will improve as knowledge levels increase, driven by infrastructure development, better spatial planning and the implementation of global best practice in many African countries and cities. The African Free Trade Agreement, along with media ownership across markets and territories, will also play a role,” he noted.

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    Speaking at the conference, President, OAAN, Mr. Emmanuel Ajuro, also said though the area boys had always been there, the outdoor advertising regulators have posed bigger troubles to their association. According to him “there is hope. We have heard that our business is safe, and all we need to do is to improve on it. We have also heard about the challenges with which we are faced,” adding that “2023 is an election year, we believe that it will be better than this year. Our major challenge is with our regulators, I am one person who believes that we should be in partnership with our regulators. I believe strongly that they should set the standard and we will follow. However, in a situation where they only talk about the Internally Generated Revenue, IGR. That they charge us for vacant boards, that to us is very crazy, you don’t pay where you don’t earn.”

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    According to him, “the argument is that they use the issue of house tenancy as an excuse to say that if a house is rented, whether you occupied it or not, you would pay for it. We said yes, but we also used a reverse to say to them that our billboards are our houses and only when people call for it that we earn. We believe that we will continue to engage with them and hopefully, with time, they will understand our position. The agencies are there because of us, and if we are sent out of business, there will be no agency. So, it has to be a partnership.”

    “Multiple taxation anywhere is not good. We are grateful to the Director General of the Advertising Practitioners Council of Nigeria, APCON, because he has also instituted a meeting between us and the tax authority even at the federal level and we are discussing all those ones,” he said.

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    Africa

    Three Best Electrical Wires and Cables in Nigeria 2024

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    Cables come in different materials, casing, and sizes to accommodate different electrical loads and different conditions in which they’ll be used. While they can be made of aluminium or other materials, most electrical wires are copper.

    Safety is the most important factor to consider when choosing an electrical cable. Because cables are the primary carrier of electricity in your home, you need to make sure every aspect of safety is taken into account. Electric wires are designed to withstand constant electrical current, which means they won’t cause a fire in the event of an accident/short circuit.

    Power cables and wires are one of the most common causes of electrical failure. People often overlook the importance of this material. A good power cable must perform better in the event of electrical failure, overload or sudden electrical spikes. It should also be fire-retardant in the event of any danger.  We have put together the best 4 electrical wires in Nigeria for 2024.

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    Nigeria is home to a wide variety of wire and cable brands, most of which are produced in the country. We have compiled a list of the best wire and cable brands to help you find the right one for your needs.

    1. Zobis Cables & Wires is a leading brand of electrical cables. It specializes in the development and deployment of advanced house-wiring and industrial cables to meet the needs of energy and industrial companies. Their range of technologies and solutions are revolutionizing the way the industry operates today and into the future. They guarantee safety through quality and technology, and their cables are designed to withstand extreme conditions.

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    ZOBIS ELECTRICAL WIRES AND CABLES. PROUDLY MADE IN NIGERIA! | Facebook

    2. Cutix wires and cables represent a pinnacle in electrical engineering, tailored for both advanced house-wiring and industrial applications. They cater to energy and industrial sectors seeking heightened efficiency, reliability, and safety in their operations. With a versatile range of technologies and solutions, Cutix is reshaping the industry landscape, guaranteeing safety through top-notch quality and innovative technology. Designed to thrive in harsh conditions, these cables epitomize durability and resilience.

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    3. Coleman wires and cables stand out as the premier choice for electricity distribution across Nigeria. At Coleman Wires and Cables, we prioritize excellence in manufacturing, dedicated to producing wires and cables that consistently surpass our customers’ needs. Our commitment extends to aligning with key stakeholders and adhering to ISO 9001:2015 standards, ensuring our products consistently deliver the highest quality possible.

     

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    Entertainment

    10 things you should know about Sisi Quadri

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    1. The late Quadri Oyebamiji was well-known as Sisi Quadri in Yoruba films.
    2. He was born December 26, 1979, in Iwo, Osun State, Nigeria.
    3. He attended primary and high school in Ore, Ondo State.




    4. Before becoming a celebrity in the entertainment industry, Quadri was a Muslim, a skilled makeup artist, and a fashion designer.
    5. He began acting in 2002 with the film ‘Koto Aye,’ directed by the late Alhaji Ajileye.
    6. Sisi Quadri, who was well-known for his humorous personality and consistently played roles recognized for their keen wit and mocking.
    7. In addition to performing, he worked as an entertainer and comedian.




    8. He appeared in several Yoruba films and even invested in a tailoring company. Quadri was also sought after as a Master of Ceremony (MC) at parties.
    9. Sisi Quadri’s personal life revolved around his family.
    10. He was married with four children: three sons and one daughter.



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    Business

    Boosting Business Productivity and Profitability with Advanced CRM Software Development

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    In today’s competitive business landscape, organizations strive to enhance their productivity and profitability through the efficient utilization of cutting-edge technology. One such transformative tool is Customer Relationship Management (CRM) software. By investing in advanced CRM software development, businesses can streamline their operations, improve collaboration, and ultimately boost productivity and profitability.

    Streamlined Communication and Collaboration

    One of the key benefits of advanced CRM systems is the facilitation of seamless communication and collaboration within an organization. By centralizing customer data, communication history, and transaction details, teams can access real-time information, reducing the need for multiple touchpoints. This fosters efficient collaboration, ensuring that everyone is on the same page and working towards common goals. With improved communication and collaboration, productivity is enhanced, leading to increased profitability.

    Enhanced Customer Insights




    Understanding customer needs and preferences is essential for delivering personalized experiences and building long-lasting relationships. Advanced CRM software goes beyond basic data storage, offering sophisticated analytics tools. By harnessing data analytics, businesses can gain valuable insights into customer behavior, enabling targeted marketing strategies and personalized engagement. This deep understanding of customers not only enhances satisfaction but also increases the likelihood of repeat business, driving overall profitability.

    Automation for Efficiency

    Automation is a cornerstone of advanced CRM systems. By automating routine tasks such as data entry, lead nurturing, and follow-ups, businesses can significantly reduce manual effort and minimize human error. This not only frees up valuable time for employees but also ensures that critical processes are executed consistently. Improved efficiency translates directly to increased productivity and, consequently, higher profitability.

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    Seamless Integration with Other Tools

    An advanced CRM system seamlessly integrates with other business tools and applications, creating a unified ecosystem. Whether it’s integrating with marketing automation platforms, e-commerce systems, or project management tools, a well-developed CRM system ensures a smooth flow of information across all departments. This integration eliminates data silos, enhances overall business efficiency, and allows for better collaboration between teams.

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    Real-Time Analytics for Informed Decision-Making

    Timely and informed decision-making is crucial for business success. Advanced CRM software provides real-time analytics and reporting, allowing stakeholders to make data-driven decisions. Whether it’s identifying sales trends, assessing marketing campaign performance, or tracking customer satisfaction metrics, having access to up-to-date information empowers businesses to adapt quickly and stay ahead of the competition. Informed decision-making based on real-time analytics leads to increased productivity and profitability. Find more here

    Customization for Specific Business Needs

    Every business has unique requirements and processes. Advanced CRM software development allows for customization to meet specific business needs. Whether it’s creating custom workflows, adding industry-specific features, or integrating with existing systems, a tailored CRM solution ensures that the software aligns perfectly with the organization’s goals and processes. Customization maximizes productivity by providing a solution that is specifically designed to address the challenges and requirements of the business.

    Mobile Access for Remote Productivity

    In today’s mobile-centric world, remote work has become increasingly prevalent. Advanced CRM software development includes mobile access, allowing employees to access critical information and perform tasks on the go. Whether it’s updating customer details, reviewing sales pipelines, or responding to leads, mobile access to CRM systems ensures that productivity is not hindered by physical location. This flexibility enables businesses to maintain productivity and profitability, even in remote work environments.

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    Training and Support for Optimal Utilization

    To fully leverage the benefits of advanced CRM software, organizations should invest in training and support for their employees. Proper training ensures that employees understand the features and functionalities of the CRM system, enabling them to utilize it to its full potential. Ongoing support and guidance from CRM experts can help businesses overcome any challenges and optimize their usage of the software. By providing the necessary training and support, organizations can maximize productivity and profitability.

    Data Security and Privacy Measures




    With the increasing importance of data protection and privacy, advanced CRM software development prioritizes robust security measures. CRM systems employ encryption, access controls, and regular backups to safeguard customer data and sensitive business information. Compliance with data protection regulations, such as GDPR or CCPA, demonstrates a commitment to data security and builds trust with customers. By ensuring the security and privacy of data, businesses can focus on productivity and profitability without compromising sensitive information.

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    Scalability for Future Growth

    As businesses grow, their needs and requirements evolve. Advanced CRM software is designed to scale alongside the organization, accommodating increased data volume and user demand. Scalability allows businesses to continue utilizing their CRM system efficiently, even as customer bases expand and operations become more complex. By investing in a scalable CRM solution, organizations can ensure long-term productivity and profitability, without the need for a complete system overhaul.

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    Integration with AI and Automation Technologies

    The integration of AI and automation technologies with advanced CRM software opens up new possibilities for productivity and profitability. AI-powered chatbots can handle customer inquiries, freeing up human resources to focus on more complex tasks. Automated workflows and predictive analytics can identify patterns and opportunities, optimizing sales and marketing efforts. By harnessing the power of AI and automation, businesses can achieve higher levels of productivity and profitability.

    Conclusion




    In conclusion, investing in advanced CRM software development is a strategic move for optimizing business processes, improving collaboration, and ultimately boosting productivity and profitability. With streamlined communication, enhanced customer insights, automation, seamless integration with other tools, real-time analytics, customization, mobile access, training and support, data security measures, scalability, and integration with AI and automation technologies, businesses can unlock new levels of efficiency and profitability. Embracing the power of advanced CRM solutions allows organizations to thrive in today’s dynamic and competitive market, achieving sustained growth and success.

    Remember, the success of CRM software lies in its implementation and utilization, so choose a reputable CRM software provider that understands your business needs and offers comprehensive support throughout your CRM journey.

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